Marketing Manager - User Acquisition & Growth

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Cash Live is a live-streamed, free-to-enter poker game show on mobile which features fast, daily live-streamed hosted tournaments where players compete for real-money prizes. We’re looking for a superstar Marketing Manager with a strong focus on user acquisition, ad campaign optimization, user growth, and retention. The successful candidate will oversee all marketing initiatives for Cash Live, whether that means performance marketing, influencer marketing, social media management, public relations, etc. You use your data analysis skills to measure the performance of various marketing campaigns to bring in new users and optimize the performance of all campaigns to yield the greatest ROAS. In addition to strong analysis skills, you have excellent communication skills, creativity, and a keen eye for detail. Responsibilities:

• Drive the marketing and user acquisition strategy and execution for our mobile game.
• Own the business outcome of your marketing campaigns and constantly optimize to drive towards the product’s business objectives.
• Define how we measure success - establish benchmarks and criteria to evaluate campaign performance.
• Define and improve marketing processes and best practices.
• Define and manage ad spend budgets.
• Manage all aspects of Facebook and Google advertising: build ads, analyze data, optimize continuously, and manage creatives testing.
• Analyze your ad spend and use the data to formulate your strategy.
• Optimize ads for efficiency based on performance data using

Requirements:

• 3+ years of experience in a high-scale, hands-on performance marketing role for mobile games or apps.
• Experience launching and operating cross-channel user acquisition campaigns for mobile games or apps.
• Experience in performance marketing, online advertising, media buying, influencer marketing, social media management, public relations, lead generation, ASO, SEO, etc.
• Strong analytical, quantitative, and problem-solving skills; ability to analyze raw data, draw conclusions, and develop actionable recommendations.
• Strong understanding of ads metrics (CPI, CTR, CPC, CPM, CPA, ROAS, ROI, LTV)
• Knowledge of multiple aspects of the advertising industry including ad channels, mobile measurement partners, fraud detection/prevention, and A/B testing strategies for campaign and creatives optimization.
• Strong written and verbal communication skills to communicate complex problems and solutions to both technical and non-technical teams.
• Comfortable with uncertainty and incremental change.
• Self Starter!

Nice-to-Haves:

• Experience in marketing real-money or social casino products.
• Graphic design experience.
• Video editing experience.

Job types:

• Full-Time
• Permanent

Location:

• Downtown Vancouver, BC
• Remote During COVID

About Cash Live: Backed by Yellow, Snap Inc.'s Accelerator Program, Cash Live Entertainment Inc. is one of Vancouver's exciting new tech start-ups founded by a top-ranked Canadian professional poker player and a mobile gaming veteran. Please send your resume and cover letter to: hiring@cash.live

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Associate Producer

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Cash Live Entertainment Inc is looking for the next rock star to join our team. Cash Live is a live-streamed poker game show featuring fast, daily live-streamed hosted tournaments where players play for FREE, compete for real CASH PRIZES and get the experience of being at a televised Final Poker Table!

Responsibilities:

• Partner with the Producer, Directors and Live show hosts to communicate a clear vision for the product, create schedules and ensure daily tasks are in line with the product vision.

• Produce and edit game footage, show content and create motion graphics.

• Develop, maintain, and create illustration, graphic design banners for marketing and social media content.

• Assist in the execution of social media marketing strategies and deliverables.

• Support the producer in driving the product quality and enable the team to do great work with a strong sense of ownership, responsibility and accountability for quality.

• Facilitate and run daily live shows.

• Proactively assess and identify risks, mitigate them early and communicate both. issues and proposed solutions clearly.

• Responsible for production paperwork, show assets, tracking sheets used to coordinate host and team schedules.

• Interface with publishing or other business partners on milestones and other deliverables, as needed.

Requirements:

• +2 years experience working in related fields - gaming and or live production.

• In-depth knowledge of video editing and motion graphics production.

• Experience in performance marketing an asset.

• In-depth knowledge of social media platforms and social media trends.

• Experience with adobe photoshop, aftereffects and premiere

• In-depth knowledge of video publishing across all major social networks.

• Ability to work effectively with cross-functional teams.

• You must be comfortable with uncertainty and incremental change.

• Self Starter!

• Bachelor's degree or equivalent

Bonus:

• Production experience in live action Television and or Film

• Passion for video games

Compensation:

• Full Time Role

• Benefits Package

• Stock Options

• Competitive Salary

Email CV and portfolio to hr@cash.live or submit via contact us

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Unity Developer

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Cash Live Entertainment Inc. is seeking an experienced Unity Technical Artist to work closely with the Producer, Artists and Developers to help create and implement game features.

A commitment to collaborative problem solving, sophisticated design, and a quality product are essential. Previous experience with casino, card, and/or dice games is welcomed but not required.

Responsibilities:

• Learn and understand new technologies quickly

• Learn and understand existing codebases quickly

• Offer technical solutions to optimize game’s performance, while respecting the art and creative directions

• Create/Maintain game assets and animations

• Assist the rest of the team in the use of the tools and processes created for the project

• Actively participate in the artistic reviews

• Communicate with other team members to establish an effective development pipeline

• Ensure the best possible performance, quality, and responsiveness of the product

• Help maintain code quality, organization, and automation

• Create and maintain technical documentation

Requirements:

• Excellent knowledge of Unity 2018+

• Experienced with Agile management methodologies

• Experienced with Unity-flavored C# with a strong understanding of OOP and SOLID programming principles

• Experienced with Unity 3D and 2D rendering

• Experienced with Unity 3D and 2D animation and physics

• Experienced with Unity user-interface development

• Experienced with game state machines

• Experienced with iOS and Android game development

• Experienced with optimizing Unity games to support older mobile hardware

• Experienced integrating third-party Unity SDKs (i.e. with provided C# APIs)

• Experienced integrating third-party native SDKs where you may need to create the C# wrapper (e.g. ObjC/Swift and/or a shared libraries with C interfaces)

• Experienced with Unity’s managed services (e.g., Unity Cloud Build)

• Comfortable importing and integrating art and audio assets into Unity projects

• A strong eye for visual design and a deep appreciation for pixel-perfect accuracy

• Familiar with using version control systems like Git to keep projects organized

• Prior experience with mobile game publishing process is welcome

• Strong artistic skills and details orientated

• Ability to translate requests into usable tools and shaders

• Ability to create quick functional prototypes using Unity

• Attention to detail, respect for game performance, and a highly collaborative, creative problem solver

• Strong documentation writing skills and the ability to clearly convey complex technical ideas in concise and clear ways

• Knowledge of gRPC framework is a plus

Experience:

• 2+ years of professional experience in the gaming industry and substantial professional experience as a Technical Artist

• Have participated in at least one complete cycle of development (up to the delivery of the project)

• Great technical skills in performance and optimization

• Great knowledge of Unity and its new versions, updates and its limitations

Compensation:

• Full Time Role

• Benefits Package

• Stock Options

• Competitive Salary

Email CV and portfolio to hr@cash.live or submit via contact us

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Senior Backend Developer

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Cash Live is a live-streamed, free-to-enter poker game show on mobile which features fast, daily live-streamed hosted tournaments where players compete for real-money prizes. We’re seeking an experienced backend developer who has created online casino gaming services on cloud infrastructures. You’ll assist in improving Cash Live’s backend platform which powers the live-streamed poker game shows. The ideal candidate will have programmed gameplay logic for multiplayer casino games. You have implemented systems to properly handle real-money transactions. And you work effectively in a small team environment where everyone wears multiple-hats. Responsibilities:

• Improve the Cash Live’s backend services and infrastructure powering the live-streamed poker game shows.
• Assist in resolving technical issues that may appear during live shows.
• Implement additional multiplayer casino games and integrate into the backend services.
• Design and implement readable, testable, and production-worthy code by following test-driven development (TDD) best practices.
• Communicate and work effectively with the Cash Live team.

Requirements:

• B.S. in Computer Science.
• Experienced designing and implementing backend services using languages like: C, C++, C#, Go, Kotlin, Java, Python, Rust, etc (4+ years). (We’ve standardized on Go, but we’re ready for you to translate your existing programming skills to Go on-the-job.)
• Experienced designing and implementing online casino games’ logic and real-money transaction systems (2+ years).
• Experienced designing, implementing, and using REST+JSON APIs.
• Experienced with relational databases and their SQL query languages, especially as a datastore for backend services.
• Experienced with at least one cloud provider -- AWS, Azure, or GCP -- and their constellation of services. (We’re primarily using Azure, but as with Go, we’re ready for you to translate your AWS and/or GCP skills into Azure on-the-job.)
• Skilled at applying TDD practices in developing software.
• Skilled at operating Linux with the command-line.
• Comfortable with Git and Git hosting services like GitHub, GitLab, BitBucket, etc.

Nice-to-Haves:

• Applied business intelligence and/or analytics to casino gaming data to provide stakeholders with actionable insights.
• Designed, implemented, and used gRPC-based unary and streaming APIs.
• Integrated Redis as a key-value store for backend services.
• Packaged backend services in Docker containers.
• Designed, deployed, and managed Kubernetes clusters in cloud-based environments.
• Managed cloud infrastructure with Terraform or other infrastructure-as-code tools.
• Ran software development teams using Agile methodologies.

Job types:

• Full-Time
• Permanent

Location:

• Downtown Vancouver, BC
• Remote During COVID

About Cash Live: Backed by Yellow, Snap Inc.'s Accelerator Program, Cash Live Entertainment Inc. is one of Vancouver's exciting new tech start-ups founded by a top-ranked Canadian professional poker player and a mobile gaming veteran. Please send your resume and cover letter to: hiring@cash.live

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DevOps Engineer

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Cash Live is a live-streamed, free-to-enter poker game show on mobile which features fast, daily live-streamed hosted tournaments where players compete for real-money prizes. We’re seeking an experienced DevOps Engineer who has created online casino gaming services on cloud infrastructures. You’ll assist in improving our current infrastructure and create highly scalable interactive video experiences.
The ideal candidate has experience designing, implementing and maintaining large scale infrastructure. You are a great communicator and are able to produce clean, documented and easy to maintain and future proof infrastructure code. You work effectively in a small team environment where everyone wears multiple-hats.
Responsibilities: Champion infrastructure and deployments Design, develop, test, deploy, maintain and improve the infrastructure code Maintain the efficiency and reliability of the infrastructure Introduce best practices and architecture improvements Help build tools and approaches to improve the release and deployment process Automate and orchestrate workloads Perform monitoring and ensure clusters stability Maintain core services and tools used by the development team Support the development team Assist with fixing issues as they arise Requirements: B.S in Computer Science Scripting skills (eg: Bash, Python, Perl, JavaScript) Experience with architecting, building, deploying and scaling infrastructure as code Experience managing cloud based services in AWS, GCP or Azure. Experience with mobile development and release processes Knowledge of one or more of the following : C#/Java/C++/Golang Proficient with Terraform Strong knowledge of Docker and orchestrators : Kubernetes or Docker Swarm Nice-to-Haves: Familiarity with Agile methodologies and practices Experience with Video streaming at scale or interactive video streaming

Job types: Full-Time Permanent Location: Downtown Vancouver, BC Remote About Cash Live: Backed by Yellow, Snap Inc.'s Accelerator Program, Cash Live Entertainment Inc. is one of Vancouver's exciting new tech start-ups founded by a top-ranked Canadian professional poker player and a mobile gaming veteran. Please send your resume and cover letter to: hr@cash.live

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